AVTV videos feature Alumni Ventures’ portfolio companies sharing their stories and asks with our community. Today we hear from Dirk Lueth, the Co-Founder & Co-CEO of Upland — an online property-trading game built on blockchain that enables players to buy, sell, trade, and develop virtual real estate properties based on real-world addresses. Inspired by the board game Monopoly, Upland's use of blockchain ensures true ownership for players (Uplanders), who can build dream homes, start virtual businesses, and earn in-game currency or U.S. dollars by selling their NFT properties in a free and open marketplace. In this video, Dirk shares how Upland works, what makes the company unique, what the customer experience is like, what's next for Upland, and the company’s ask from the AV community.
AV Funds invested in Upland include Blockchain Fund, Towerview Ventures, and Total Access Fund.
